Exclusively.in, an e-commerce website that features sales of unique fashion items, have bagged a big one – cricketer Zaheer Khan is one of their investors!
Khan has invested in Sher Singh, a new label launched by Exclusively.in. Not only that, Khan would also be the brand ambassador for this label. His involvement not only brings to the table an obvious increase of funds, but also helps big-time in improving brand recognition. The exact investment though is still not known.
Exclusively.in, provides daily offers on unique fashion apparels like jewelry, embroidered clothing etc. It also offers travel deals, limited edition collectibles and much more. Exculisvely has backing from all the biggies like Accel Partners, Tiger Global Management and Helion Venture Partners, having received funding to the tune of $20 million in the previous round.
Sunjay Guleria, CEO and co-founder of Exclusively.in, says things are on the up for Exclusively.in :
“From the brand Sher Singh we are targeting sales of about $100 million in the next two years and for the group overall that includes business from Exclusively.in we are aiming for $200 million turnover in the next three years”
Further, this could be the start of a new trend in India : instead of starting from scratch, celebrities can now partner with existing ventures. Not only does this help out the ventures, but the celebrities would also get a ready infrastructure and a set of customers loyal to that venture.
A student of Electronics Engineering, Aneeq Dholakia, among other things enjoys writing. An avid Barca fan by heart and an analytical thinker by mind, Aneeq aims to be perennially involved with technology in any way he can.
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